About:

Specializing in brand systems design and conceptual art direction, I excel at bringing great ideas forward in creative teams. For a decade and counting, I've worked on and led projects for clients of all sizes and in a wide range of industries; meticulous attention to detail and an intense sense of curiosity are what they all have in common.

My practice balances creative leadership and hands-on design. Through both, I've nurtured an ability to iterate and reinvent the work and the process; but also the instincts to move decisively. I thrive in environments that value trust, craft, optimism and the bravery to explore bold new ideas.

When I'm not behind the screen (or lens) you'll probably find me trying to get far away from them; out on a hike, running around with my dogs, or camped out in the kitchen working on an all-day culinary project.

Specializing in concept-based and strategic branding, I excel at bringing great ideas forward in design teams. In my 10-year career, I've worked on projects for clients of all sizes and in a huge range of industries; meticulous attention to detail and an intense sense of curiosity are what they all have in common.

Through these experiences, I've refined my creative process efficiently and with proven results. I'm particularly passionate about helping small businesses find their niche, and I thrive in environments where craft, optimism and the bravery to explore what's new are valued above all.

When I'm not behind the screen or lens, you'll probably find me trying to get far away from them; out on a hike, running around with my dogs, or camped out in the kitchen.

Currently:

I'm an Associate Creative Director at SimpsonScarborough.

Working less after-hours (I'm not currently taking on new freelance clients)

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On the side:

Working less after-hours (I'm not currently taking on new freelance clients)

For Fun:

Learning broad-edge calligraphy with friends at my favorite local norse mythology-themed brewery.

Making cyanotypes and getting back into alternative-process printmaking.

Working less after-hours (I'm not currently taking on new freelance clients)

Capabilities

DESIGN

Identity Design
Brand Concepts / Look & Feel
Guidelines & Design Systems
Art Direction
Capital Campaigns
Websites & UI Design
Motion Design
Editorial Design & Longform Print
Custom Type & Type Design

Packaging
Strategic Brand Audits
Naming
Branded Environments

Apparel & Products
Photo Retouching

Working In
Working In

Figma / Figjam
InDesign
Illustrator
Photoshop
Lightroom
After Effects
Premiere
Glyphs
Webflow
Standards

Notion
Miro

DREAM PROJECTS

Cookbook design, photography, (and ok, sure, maybe some recipe testing)
Farmers' market / foodshed / urban farm identity
Restaurant identity and environmental concepts
Film titles & key art, prop & production design
National / state park programs, maps, wayfinding
Dog / cat rescue brand
Record & book shop logotype & wayfinding
Bicycle frame graphics and cycling kit design

1,000 More words
80878 Zach Wilke
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© wilkeworks, llc 2026

© wilkeworks, llc 2026

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