Visual & Verbal Brand Concepts, Creative Direction, Brand Guidelines, Strategy
Capital University came to us at a critical moment, in need of a new way to present themselves to the world. It became clear that the impression many people have of the institution doesn’t reflect the actual experience there. Through a collaborative strategy and creative process, we are crafting a bold new identity system that will instill new confidence and show off their unique point of view.
Created at Nonfiction
Jacob Strous — Design
Kimmy Alexander — Project Management
Neil Wengerd — Creative Direction
Jeff Packard — Strategy
Brit Eaton — Writing
Art Direction, Design
2024
© wilkeworks, llc 2025
© wilkeworks, llc 2024